Adidas challenged us to take their game-changing ‘Find Your Fit’ golf technology on tour across Europe. Partnering with Create London, we brought the vision to life - scanning players’ feet and matching them with their perfect golf shoe, delivering precision, comfort, and performance the Adidas way. Across 95 events, the experience had to leave a premium, lasting impression. The truck? Bold, durable, and unmistakably Adidas - built to perform at every stop.
Concept design | Tour delivery | Marketing support
At the heart of the project was our custom-built tour truck, crafted to deliver both impact and practicality. The interior combined bespoke shoe displays with an advanced Find Your Fit station, allowing players to be measured and matched to their ideal golf shoe. Outside, a pull-out LED screen captured attention at every stop, while a cleanly branded Adidas roof ensured the truck stood out on the road. Surrounding it all, we built an immersive mini-golf environment featuring putting greens, display zones, content walls, and illuminated golf balls - creating an engaging space that brought the experience to life.
On the tour truck, we integrated the Volumental scanner into the heart of the experience. Players stepped up, got scanned in moments, and instantly saw their results brought to life on-screen. From there, our team matched them to their ideal Adidas golf shoe, ensuring a fit that felt precision-engineered
